BUILD MY ONLINE STORE

A top-rated iTunes eCommerce podcast since 2012.

Part 1: Create An Irresistible Lead Magnet

We’ll research, create, and publish a lead magnet you can offer visitors in exchange for their email. Includes full technical setup and installation.

Part 2: Setup Email & Marketing Automation

We’ll create and implement a multi-part email autoresponder sequence designed to educate, engage, and convert leads in every stage of the buying cycle.

Part 3: Identify Key Influencers

We’ll identify key influencers that have access to your target customer. By building a relationship with them, this will set you apart from the competition.

Part 4: Done For You Influencer Interviews

People love to talk about themselves. We’ll interview influencers and publish this content on your blog so that it drives traffic, captures leads, and builds links.

How It Works

End To End Influencer Marketing For Your Online Store

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  • #1: Optimize Lead Magnet

    Most visitors are not ready to buy the first time they visit your site. A lead magnet will capture their contact information.

  • #2: Setup Email Automation

    Next, we setup autoresponder emails for customers at different points in the buying cycle: before, during, and after.

  • #3: Identify Influencers

    Then, we will reach out to thought leaders, bloggers, and influencers for interviews on your store's blog.

  • #4: Interview Influencers

    From editorial to publication, we will handle every step of the way so that you have consistent content for email, social media, and your store's blog.

Your Hosts

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Terry Lin

Founder and co-host of Build My Online Store since 2012. Sells men’s accessories at Baller Leather. Terry’s specialty lies in email, content marketing, and logistics.
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Travis Marziani

Joined as co-host in 2014, Travis Marziani is also the co-owner of a family business at bdancewear.com. His specialty lies in paid traffic, product listing ads, and influencer outreach.